Kriti Sharma

Digital Portfolio

About Me

Giving Tuesday Awareness Campaign

For Giving Tuesday, I took the lead on creating a compelling awareness campaign video for the Ontario Brain Injury Association (OBIA) — a project I am especially proud of. I developed the concept from scratch, crafting the script, designing the storyboard, and editing the entire piece using Adobe Premiere Pro. To bring the script to […]

Rebranding Email Templates

Atlific Hotel recently rebranded the Cambridge Suites Hotel Sydney to Simon Hotel Sydney. As part of their rebranding efforts, I was involved in updating their automated transaction email templates & marketing campaign email templates on Amadeus. I updated the hex codes of the background color, CTA buttons, footer, social icons, text color as well as […]

Content Plan Development

As a marketing assistant at Diversified Communications Australia, my role was to work with the marketing manager to develop a content plan including working with exhibitors and partners for content pieces, market issues and e-newsletter development. I had to ensure websites and all digital channels were up-to-date at all times with relevance to each industry […]

Email Marketing

Email marketing has always been at the top of the list for marketers since it has the highest return on investment. It is also the best method to bring your existing subscribers to your website. As a marketing coordinator, I have created email marketing plans, created acquisition and retention emails, e-newsletters and more. Here are […]